There are a lot of minimalist blogs cropping up these days.

They’re bare, spare, and airy.

I’m all for zen. I love clean web design with plenty of white space.

But one no-color, minimalist design can start to look pretty much like another.

And I wonder … are all those zen-inspired blogs really built by budding Buddhists? Or could it be that some of them — not all, but some — look plain and uninspired simply because their owners are struggling to figure out how to inject a little personality?